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WHAT IS INDUSTRIAL EXPORT MARKETING? Marketing derives from the "Market-ing action" which means the penetration or sale of the product directly on market, then the Industrial Marketing for exporting means the sale of industrial products in the world market. The expert in penetration and export defines the best marketing strategy for each industrial product. It's impossible to create and/or define a marketing plan if you do not know the manufacturer's industrial reality in depth, let alone if you do not know the commercial and cultural industrial reality of each market in which you want to sell / Eng. Christian Caballero. |
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INDUSTRIAL MARKETING: SYNERGY BETWEEN PRODUCT AND MARKET CREATED BY A TECHNICIAN |
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Following we will develop a number of ideas and suggestions in order to help you better define your export strategy |
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INTERNATIONAL INDUSTRIAL MARKETING The international Industrial Marketing is the synergy between product and market created by a specialized technician who knows well the market and the industrial production reality. In Italy it is called "Internationalization" which includes all the company, product and market actions, in order to create the ideal conditions for exporting. It is absolutely necessary that a product expert (production, sales, logistics, engineering, safety and quality) and foreign markets define the operational program for internationalization REQUEST YOUR MARKETING EXPORT PROGRAM |
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WHAT SHOULD YOU BE ABLE TO REALIZE AN EXPORT INDUSTRIAL MARKETING TECHNICIAN? |
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MUST KNOW THE INDUSTRIAL PRODUCTION SYSTEM a good industrial marketing program must include the manufacturer's production capacity and full technical characteristics of the products based on international reference markets. MUST BE ABLE TO CREATE A PRODUCT SYSTEM a professional product system it's one of the most important conditions for export is the interaction of products to be marketed with the needs and demands of the market, moreover the knowledge of international regulations helps to define a realistic plan of industrial marketing. MUST KNOW, DIRECTLY, THE INTERNATIONAL MARKET it is essential to know directly the industrial and commercial reality of the United States, China, Asia, Australia, Middle East, Africa, Russia, Europe, South America and Central America. |
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HOW TO CUSTOMIZE YOUR OWN PRODUCT SYSTEM TO FIT GLOBAL MARKET? |
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WHAT IS A COMPANY PRODUCT SYSTEM? An industrial product system are all the conditions that are absolutely necessary to propose your product in any market at a global level. The Product System must consider the main technical characteristics required by international regulations, quality, safety and health certifications of the reference market and all that the end customer requires. In addition, the product must be packaged with an impactful design, labeled according to law, must indicate expiry times, type of use and maintenance (if machinery, accompanied by booklets with instructions for use, maintenance, wiring diagram and safety). It must be securely packed, every single product packaged for shipping, must have a traceability system, referring to its lot of belonging. PRICE LIST FOR INTERNATIONALIZATION Pricing should be considered as an important factor to define your "Product System", price list for distributor, retailer and recommended for end users. |
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PRODUCT SYSTEM FOR GLOBAL EXPORT it is necessary to carry out a detailed and deeped study of your manufacturing system (including machines, procedures and human resources) also of the markets in which you want to export. Once you have obtained the current status of the product system you must define, in writing, the actions necessary to achieve the goals to have a very "Atractive Product System" for foreign markets / Eng. Christian Caballero |
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HOW TO BECOME AN EXPORTER? - WHAT DO YOU NEED TO DO IT TO BECOME AN EXPORTER IN THE GLOBAL MARKET? |
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TO START B2B EXPORTING GLOBAL CALL: +39.333.6371.644 |
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LAUNCH YOUR PRODUCTS AND START EXPORTING GLOBAL Thanks to the
"International B2B Industrial Marketing" the search a new customers,
distributors and wholesalers in the world no longer requires expensive
and demanding trips abroad for export managers; even a lot less than
fairs that now are prohibitive and, many times, without an economic
return. Even intermediaries are not the solution you need to start
talking directly with final B2B distributors. |
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FOR INFORMATION AND CUSTOMER SERVICES CALL: +39-333.6371.644 |
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